This book contests such a view, describing the extraordinary success of a handful of multinationals from the "Periphery" in globalizing their operations extremely rapidly. Focusing on Acer, the Taiwanese IT company; the Hong Leong hotel group of Singapore; Ispat International in steel; Cemex of Mexico in cement; and Li and Fung from Hong Kong in contract manufacturing, Mathews demonstrates that these firms have been able to utilize strategies of international linkage and leverage to accelerate their global coverage.
Páginas : 272
Peso : 13mb.
Formato : PDF.
Edición : Primera
Año de Publicación :2002
ISBN : 978-0195121469
Editorial : Oxford University Press, USA
Autor: John A. Mathews
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